The company begins its commercial activities importing sunglasses by well-known European brands to be sold in optical establishments, at a time when the range of glasses in the Spanish market was limited and not particularly attractive. Thus, the company manages to gain market share and become a specialised distributor of Italian sunglasses.
In 1985, Grupo Optim purchases a factory to produce sunglasses and glasses frames with exclusive designs. The control of each of the creation and manufacturing phases opens up the possibility to make personalised products and offer solutions to its customers. The company incorporates an excellent after-sales service which enables it to gain prestige and recognition amongst professionals in the sector.
The first licensing agreement is with the designer Agatha Ruiz de la Prada in 1999, whose collection achieves popularity in a short time and encourages the company to approach other designers.
Our mission is to create corrective frames and sunglasses that are innovative in terms of design and fashion and distribute them to the optical sector. They are made with the highest quality materials and finishes to give maximum satisfaction to the wearer, alongside our own commitment to service.
